Together with the creative team of Layar and the editors of LINDA. Magazine I’ve created the AR experience for edition #88 of their glossy for women.
The video below shows off some of the about 60 enhanced pages.
Each augment perfectly matching the magazine style and bridging the gap between the magazine on one side and additional videos, e-shopping opportunities and infomercials on the other.
One of the prettiest enhancements is an interactive image gallery displaying beautiful slides of Portugal’s touristic attractions, augmented on top of the magazine.
Also LINDA.’s advertisers were served well.
Range Rover’s eye-catching ad is not just an advertisement but instantly allows a viewer to order the brochure or a test-drive.
Spot something you like while browsing through the photos of actress Jamie Grant? Press the buy buttons and buy what you want straight from the store it came from.
Do you like the Piaget watches? The advertisement brings you right to their website so you can browse the entire catalog regardless of where you are.
Enjoy the video
De nieuwe LINDA. is verrijkt met Layer from LINDA. magazine on Vimeo.

